Meet Your Founder
Built by someone who learned it
the hard way — so you don't have to.
I started in corporate America as a Marketing Operations Manager for a Fortune 500 company, then transitioned to event planning — and spent years figuring out, mostly the hard way, that being good at events and being good at running an event business are two completely different things.
I built my systems, figured out my pricing, discovered revenue streams I didn't know I was missing, and started using AI tools to get back hours I was losing every week to admin work. And then I started teaching it — because I'd rather you learn from what I figured out than have to go through it yourself.
I’m also an AI Educator and hold a Claude 101 certification from Anthropic — one of the first in the event industry to do so. I continue to deepen my AI knowledge every month and bring what I learn directly into the curriculum so you’re always working with what’s current.
The Wellness pillar is here because it’s personal. I’m a certified wellness practitioner, and I believe protecting your energy isn’t optional — it’s the foundation. This room exists so that women in the event industry can use every P.O.W.E.R. pillar to live their most resourced lives — with less burnout, more clarity, and a business that genuinely sustains them.
— Keeley, Founder, Event Powerhouse Society